Fortune 500 Viral Ad Campaign vs. Mission: Impossible II
In the movie, Mission: Impossible II, Tom Cruise was faced with the task of stopping the spread of the deadly Chimera virus. Most viral ads from Fortune 500 companies face the same fate as Chimera, but without super-spy opposition. Instead of being done in by secret agents, they tend to be designed to fail all on their own. It is all part of the difficult transition marketing directors face when trying to leave traditional techniques behind and adopt the new media model.
Until the training wheels are removed, we can not do much more than sit back and count the flops.
If you like this format, you’ll love the Indexed blog
June 20th, 2007 at 8:18 pm
venn diagrams rule! more of those!!!! gratuitous exclamation marks!!!!!!
June 20th, 2007 at 9:01 pm
Thanks to Digg & Twitter user “interg12″ for submitting this to Digg:
http://digg.com/movies/Fortune_500_Viral_Ad_Campaign_vs_Mission_Impossible_II_graph
July 3rd, 2007 at 12:12 pm
your welcome. i enjoyed the graph (and oher graphs) here and thought the digg crowd might want to check it out. keep up the crappy graphinh!
- interg12